What are the Different Types of Visual Merchandising? Table of contents Types of Visual Merchandising Career Opportunities in Visual Merchandising Source: Unsplash The first known instance of visual merchandising as we know it today occurred in the late 19th century when the department store Liberty & Co. in London used creative window displays to promote its products. This marked the beginning of… Continue reading What are the Different Types of Visual Merchandising?
Future of Visual Merchandising The term ‘merchandising’ means selling goods at a profit by displaying or advertising them. Visual merchandising focuses on positioning the products in a manner to attract the attention of customers and increase their sales. Hence, it ensures that products are available at the right price, at the right time and in the right amount to… Continue reading Future of Visual Merchandising
Vaishali S – the Only Indian Courtier to Showcase at Paris Haute Couture Week Table of contents Introduction Green Socialism – Vaishali S Flagbearer of Sustainability Design Philosophy Vidisha-born Vaishali S is a flagbearer of sustainability being the only Indian woman couturier to make history, wowing a discerning audience with her cording technique at the Paris Haute Couture show. Picture Credit – Vaishali S It could not have been… Continue reading Vaishali S – the Only Indian Courtier to Showcase at Paris Haute Couture Week
All About Visual Communication Design Overview: This blog breaks down everything you need to know about Visual Communication Design. It explains how visuals enhance brand identity, improve user experience, and help people remember information faster. The blog explores how visual communication design relies on design thinking to solve problems creatively, uses digital media tools to craft compelling content, and creates… Continue reading All About Visual Communication Design
Indian Luxury Labels Re-defining Menswear in 2023 Universal Dresser Menswear embraces the path of self-discovery, as SNOB offers myriad options for a dapper gentleman, while Mumbai’s pride Kunal Rawal, pays tribute to childhood nostalgia charming men, with his deft deconstruction. SNOB By Mani Shankar – a Luxury Fashion Band The guiding principle behind SNOB’s stylish catalogue lies in its name. The brand… Continue reading Indian Luxury Labels Re-defining Menswear in 2023
Genderless Sharp Suits in Indian Fashion Menswear is seeing a revolution in terms of fabric development, genderless clothing and the need to dress individualistically. Sahil Aneja woos the modern man with a unisex wardrobe, while Pratyush Kumar Maurya, includes sustainability by recycling waste, to create modularity in menswear. Gaurav Khanijo makes a play with fine tailoring along with biomimicry. Sahil Aneja… Continue reading Genderless Sharp Suits in Indian Fashion
What is Fashion Merchandising Table of contents Introduction Scope of fashion merchandising Getting into fashion merchandising Career Opportunities in Fashion Merchandising Future in Fashion Merchandising Source- syte.ai If the world of fashion intrigues you and marketing and business management of fashion interests you, fashion merchandising may be the right career option for you. So, what is fashion merchandising? The… Continue reading What is Fashion Merchandising
Fashion Design Versus Fashion Communication Overview: This blog introduces readers to the difference between fashion design and fashion communication. While the former involves uniting creativity with ongoing trends to curate clothing and accessories, the latter is about using media, branding, and marketing to communicate fashion concepts. Designers take care of fashion design, while communicators are responsible for advertisements, visuals, and… Continue reading Fashion Design Versus Fashion Communication
What is Fashion Business – A Complete Guide Table of Contents Fashion Business Management- An Indian Fashion Industry perspective ? Latest fashion business trends Career Opportunities When we talk of ‘Fashion’, for most it is synonymous with hot couture shows, ramp walks, designer wear and all the glitter sans the gold. But do you understand what goes behind all this mayhem? There is… Continue reading What is Fashion Business – A Complete Guide
An introduction to Technical Textiles One of India’s oldest industries is the Textile industry. Known for its hand spun fabrics, intricate embroideries and traditional textiles, the textile industry is also amongst the largest employers in the country. One of India’s biggest advantages and strength lies in it being the largest producer of cotton and jute and second largest producer of… Continue reading An introduction to Technical Textiles