Analysing the Influence of High-End Trends: Trickle-Down Effect in Fashion Overview: The article delves into fashion’s trickle-down phenomenon, explaining how luxury trends influence mass-market fashion. It explores the journey of style elements from high-fashion runways to everyday wear, analyzing the cultural, economic, and social factors that drive this process. The piece examines real-world examples and the evolution of this theory in today’s fast-fashion era. Table… Continue reading Analysing the Influence of High-End Trends: Trickle-Down Effect in Fashion
Redefining Fashion Photography in the Age of Instagram Table of contents The Dominance of Instagram in the Fashion Landscape Instagram as a Major Platform for Fashion Imagery How is Instagram Influencing Fashion Photography? The Impactful Role of Fashion Influencers on Instagram The Rise of Micro-Influencers and Their Impact on Brand Storytelling Challenges of Instagram-Focused Fashion Photography Eight Examples of Outstanding Instagram Fashion Photography… Continue reading Redefining Fashion Photography in the Age of Instagram
Examining the Rise of Social Media as the New Fashion Narrator Table of contents What is Fashion Communication? Traditional Fashion Communication Channels Social Media Platforms and Fashion Communication Impact of Social Media on Fashion Communication Challenges and Controversies of using Social Media for Fashion Communication Future Trends in Fashion Communication using Social Media Case Studies in Fashion Communication The Way forward in Fashion Communication Remember… Continue reading Examining the Rise of Social Media as the New Fashion Narrator
Promoting Sustainability in Traditional Textiles Through Consumer Engagement Exploring the Role of Traditional Textiles in Shaping Societal Evolution Challenges in Preserving Traditional Craftsmanship The Impact of Globalisation on Traditional Textiles Consumer Awareness and Conscious Choices How Consumers Can Contribute Actively in Supporting Traditional Textiles? Role of Fashion Designers in Reviving Traditional Textiles Empowering Traditional Textiles: A Collective Call to Action “The history… Continue reading Promoting Sustainability in Traditional Textiles Through Consumer Engagement
The Role of Fashion Photography in Building a Brand’s Legacy Table of contents The Power of Visual Communication through Fashion Photography Historical Evolution of Fashion Photography Role of Fashion Photography in Branding Challenges and Ethical Considerations In Fashion Photography Future of Visual Storytelling in Fashion Image Courtesy: CNN One Manhattan night in 1954, a picture made history when Marilyn Monroe’s ivory-white cocktail dress collided… Continue reading The Role of Fashion Photography in Building a Brand’s Legacy
Five Success Stories of Brand Visibility via Fashion Communication Overview: This blog aims to highlight the relationship between fashion communication and brand visibility while emphasising storytelling and visual messaging in building consumer perceptions. It highlights the success stories of five brands, namely Jacquemus, Valentino, Mugler, Gaurav Gupta, and Karl Lagerfeld x H&M, with respect to the role of effective communication in boosting the image… Continue reading Five Success Stories of Brand Visibility via Fashion Communication
Building a Unique Brand Identity with Fashion Communication Table of contents Understanding Brand Identity in Fashion Elements of Brand Identity Why do we need a brand story? Case Study: Fabindia’s Successful Brand Story Channels of Fashion Communication Building a Unique Brand Identity through Fashion Communication Top 4 Effective Fashion Communication Strategies for Brand Identity Insider’s View: Fashion Communication’s Challenges & Bright Prospects … Continue reading Building a Unique Brand Identity with Fashion Communication
A Comprehensive Guide to Choosing the Right Fashion Design College Overview: Embarking on a fashion design career starts with choosing the right college—a decision that can make or break your professional journey. Dive into this comprehensive guide that unravels the intricate process of selecting the perfect fashion design institution. From understanding accreditation to exploring campus life, personal goals, and career preparation, this article offers invaluable… Continue reading A Comprehensive Guide to Choosing the Right Fashion Design College
In Vogue or Outdated? Debunking Myths About Choosing Fashion Journalism Table of contents The Role of Fashion Journalism in the Industry Fashion Journalism Platforms for Branding Disproving the Common Myths About Fashion Journalism The Interplay of Fashion Journalism and Communication Evolving Trends in Fashion Journalism Skills and Education in Fashion Journalism Challenges in Fashion Journalism Future Trends in Fashion Journalism Image Courtesy: Unsplash Have… Continue reading In Vogue or Outdated? Debunking Myths About Choosing Fashion Journalism
A complete guide to pursue fashion merchandising Table of contents Interested in Fashion Merchandising: What Steps to Take? Career Opportunities in Fashion Merchandising Skills Developed in Fashion Merchandising Scope of Fashion Merchandising As A Career Building a Strong Portfolio in Fashion Merchandising Maintaining Networking and Industry Connections in Fashion Merchandising Overcoming Challenges in Fashion Merchandising Pursuing Career as a Fashion Merchandiser Recap:… Continue reading A complete guide to pursue fashion merchandising