Gunjan Arora is a fashion designer by profession and an art and textile enthusiast by passion. He has recently come onboard IIAD’s impressive faculty line-up in the capacity of a Visiting Faculty. With a graduation in Fashion Design from NIFT, Delhi, Gunjan went on to collaborate with Rahul Jain, a former number crunching banker with an MBA in International Marketing from R.A. Poddar Institute of Management, Jaipur. Over the years, the duo has played to their individual strengths of extensive knowledge about the traditional Indian art forms and fashion design as a discipline to successfully run a fashion brand under the name of ‘Sirali’. The fashion label is an embodiment of the magnificence of the Indian crafts and arts with a strong use of texture and subtle ornamentation.
The label that was launched in 1998, garnered global recognition after Ms. Caroline Douglas, former Chief-Coordinator of British Museum, wore an outfit designed by the duo for the launch of Museum exhibitions in India. They also boast of celebrity clients like English model and actress Naomi Campbell and Scottish actor and producer Sir Sean Connery, each of whom has appreciated their work by endorsing them on a personal front.
Gunjan and Rahul have delivered stupendous success in their domain of expertise i.e., fashion and have contributed as costume designers for major feature films, plays, TV shows and award ceremonies. Some of their recently concluded projects include art and costume conceptualisation as well as execution for the adaptation of John Adam’s ‘A Flowering Tree’ staged at Opera du Chatelet in France. The first big budget film that they worked for was ‘Haider’, an Indian crime drama film directed by Vishal Bhardwaj. The duo has also designed the costume for ‘Chutney’, a short film starring Adil Hussain and Tisca Chopra in the lead. Besides these, projects under production include two Indian feature films and TV series to be aired on primetime channels like Star Plus, Zindagi and Life OK.
The duo has made strides in giving a refreshing international look to men’s and women’s fashion with a strong indigenous character to it. Their clothes sell at some of the most high-end boutiques across India, US, Australia and the Middle East. In addition, they have also exhibited exemplary showmanship while showcasing their collections at the Wills Lifestyle India Fashion Week.
Gunjan and Rahul’s contributions to the field of Fashion do not end here. They have also made a mark for themselves as textile artists who have developed and patented a form of textile making. They are using this innovative technique to create works of art for walls, textile panels and other forms of utilitarian art.
Armed with varied and extensive experience in costume design for films, TV and theatre, Gunjan is an asset to the Fashion Design students at IIAD who can absorb and learn volumes about the world of fashion and its many ways from him.
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